Reda Alaarabi · whoax.com
I build websites, online stores and AI phone assistants for businesses. Seven years in, and you deal with me directly.
// at a glance
- highlights
- 7+ years · Ten industries · Phone replies in under 0.6 s
- timeline
- 2018 to today
- built with
- Next.js · TypeScript · Shopify Plus · WooCommerce · AWS · Twilio · PostgreSQL
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Meet Reda in 70 Seconds
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Have a project in mind? Tell me what you need.
I'm Reda. I build websites, web apps, online stores and AI phone assistants for businesses that judge a website by the customers it brings in. In seven years I've shipped work for restaurants, medical and dental clinics, law firms, real estate agencies, a flight booking company, clothing brands, software startups and busy online shops.
WHY WORK WITH ME
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You talk to the person writing the code. There's no account manager relaying messages and no ticket queue to wait in.
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I own the whole job: design, code, hosting, tracking and checkout. If something breaks on a Saturday, I'm the one who fixes it.
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Speed comes first. A site that takes six seconds to load on a phone loses the visitor, so page speed is part of every build.
WHAT I BUILD
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Websites for clinics, law firms, restaurants, real estate, travel and service businesses, designed for phones and built to get people to call, book or buy.
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Web apps and dashboards: booking systems, internal tools and live reports, where each person on your team sees only what they need.
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Shopify and WooCommerce add-ons, written from scratch when the app-store version slows your store down or clashes with your theme.
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AI phone and chat assistants that answer on the first ring, book appointments and handle the routine questions.
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Ad creative and launch campaigns for products and services.
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Google and Meta ads, with sales reported from your server so the ad platforms see every purchase.
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SEO for local, national and international search.
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Social media management: planning, scheduling and audience growth.
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Connections between your tools (CRM, payments, bookings, stock and AI assistants) so data moves on its own instead of by copy and paste.
HOW I WORK
1.
It stays online. Sites hold up when an ad goes viral, and updates go out without taking checkout down.
2.
Security is planned from day one. Customer data stays private, payments stay locked down, and the setup meets privacy rules like GDPR.
3.
It's built to grow. Pages and searches stay as fast at 100,000 customers as they were at 100.
4.
The code is tested and tidy, so another developer can pick it up five years from now.
5.
I talk in plain English about margins, bookings and repeat customers, and I work easily with your designers, marketers and staff.
NUMBERS
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Phone assistants that reply in under 0.6 seconds.
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Server tracking that recovers more than 30% of the sales browsers missed.
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7+ years of hands-on work across ten industries.
WHERE TO START
Use the file list on the left. The about folder covers how I work, capabilities covers each service, projects has the case studies, and contact.md has my email.
whoax@term:~$keep reading
./start-a-project
Tell me what you need. You'll hear back within 24 hours.
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